Typically this happens when elements

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However, if this is your only motivator to use lead forensics, then signing a long-term contract with this provider is overkill - especially if your company does not have the capacity to continue working effectively with the lead analysis data. Another example: A customer's website had a script that redirected users to specific language directories depending on their GeoIP. In some cases this resulted in the page reloading in a different language after about 5 seconds of starting the session . Many expats – an important target group segment in our customer’s niche – dropped out as a result.


Both examples show that sustainable website optimization can simultaneously serve HK Phone Number users (socially sustainable), companies (economically sustainable) and greenhouse gas efficiency (environmentally sustainable). What are you waiting for? Check your plugins and scripts now, or hire a trustworthy online marketing agency to implement your climate-friendly website optimization. 6. Minimize Cumulative Layout Shift Cumulative Layout Shift (CLS) occurs when layout elements shift during the loading process of a website.  with a long loading time are placed on top of elements with a shorter loading time.




The usual suspects include images, embedded elements, advertising, and dynamically displayed content such as contact forms and content discovery modules (“you might also be interested in this”). Sustainable websites ensure that the dimensions of each relevant element are precisely defined in advance. The height and width attributes in CSS are used for this. This makes the page experience more pleasant, improves your visibility in Google and reduces greenhouse gas emissions caused by longer loading times and frustrated users. 7. Simplify your fonts Web fonts are popular in marketing because they can have a positive impact on user retention and branding.