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As an example, your report may cover your: Organic traffic Leads generated Your SEO company’s services should also include time with your dedicated account manager. Regular meetings with your account manager allow your team to ask questions, review your report one-on-one, and more. In short, routine meetings help you and your team stay on the same page as your SEO agency. 7. ROI tracking Businesses can’t settle for search engine optimization services without ROI tracking. While Google Analytics can support ecommerce businesses, lead-based businesses need a better ROI tracking solution.
That’s why partnering with an SEO service provider that Belgium Phone Number Data includes return on investment tracking is vital. WebFX’s clients have seen an average 25% increase in their return on investment. When your SEO plan includes ROI tracking, you can (at a glance) see the following: Number of leads generated from SEO Number of sales closed from SEO Total sale value from SEO-generated leads Average sale value from SEO-generated leads Typically, this tracking works by syncing your marketing and sales data — which isn’t easy. MarketingCloudFX is a standout example in ROI tracking for SEO because it unifies marketing and sales data, plus helps businesses use that data to maximize SEO’s ROI.
WebFX’s clients, for example, have seen an average 25% increase in their return on investment with it. If you’re looking to maximize your SEO performance and ROI tracking, focus on SEO services that include ROI tracking. They’ll provide your team with more data and empower you to make smarter, data-driven decisions about your digital marketing and SEO strategy. 8. First-party data activation Search engine optimization is a fantastic way to generate first-party data, which is a powerful tool for ad campaigns, email marketing initiatives, and other digital marketing strategies. That’s why SEO packages from the top providers will include first-party data activation.
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